Brand Identity
A visual system — mark, type, colour, and voice — built to hold up across every surface, not just a logo file.
Exactly what you get, no vague deliverables.
What’s included
Logo design with primary, secondary, and icon variants
Typography and color system defined for digital and print
Brand guidelines document covering usage rules and tone of voice
Business card, letterhead, and core stationery templates
Social media and digital asset templates ready to deploy
Three starting points — scoped precisely after a call.
Every engagement gets a fixed quote before work starts. These are starting figures, not the full range — the exact number depends on scope.
Launch
AED 4,500
Growth
Most commonAED 8,000
Enterprise
Custom
The same four steps, applied to this service.
Discover
Working sessions to map the product, the users, and the business constraints — scope, architecture, and success metrics defined before a line of code ships.
Architect
System design, stack decisions, and UI/UX direction locked in as one coherent plan — not a patchwork stitched together across separate vendors.
Build
Full-stack implementation in short, visible iterations — progress you can see and test throughout, not a black box until launch day.
Ship & partner
Launch, then an ongoing partnership: monitoring, iteration, and roadmap support as the product — and the business around it — keeps moving.
Industries where this service comes up most.
Applied differently per sector — see how it translates for yours.
Case studies for this service are being added.
Specific Brand Identity case studies aren’t published yet — see the general portfolio in the meantime, or ask directly for examples relevant to your industry.
See the portfolioBrand Identity — frequently asked.
A full identity build, from discovery through final guidelines, typically takes 4-6 weeks. Logo-only projects without the full system can move faster, around 2-3 weeks.
Trademark registration, packaging design, and signage or environmental branding are separate unless scoped upfront. I hand off print-ready and web-ready files; printing and production costs are yours to arrange.
Pricing is a fixed fee based on how many deliverables you need, logo only versus a full system with guidelines and templates. You'll see the exact scope and price before any design work starts.
You'll typically see 2-3 distinct concept directions in the first round, then unlimited refinement rounds on the chosen direction until you sign off. Starting over with entirely new concepts after a direction is picked counts as a new round.
Ready to scope Brand Identity?
A short call is enough to size the work and give you a fixed quote — no obligation, no generic sales deck.
Prefer email first? Get in touch